Labs and Workshops
Helping your organization quickly and collaboratively design and develop solutions to a huge challenge in 1-5 days.
Human creativity and collective intelligence are infinite resources, labs enable us to tap this resource, through bringing the right group of people into the room. My focus is always to design the important moments in the lab experience to maximize creation, creativity, laughter and breakthrough outcomes. Each hack starts with a clear large challenge, that require collaboration and learning to solve. The Hack experience is designed to enable, faster, funner and better ways to solve challenges.
My method:
I use a combination of methods such as: design thinking, lean entrepreneurship, and Google Sprint, all wrapped in professional event production, that always ends with champaign. The number of people may vary from 10 to over 100. And the length is between 2 to 5 days, depending on the purpose. Hacks are designed based upon the unique needs of the client, see below:
Use Cases - When is a Lab Appropriate?
ZERO TO LAUNCH
You are an early stage startup, that needs to hone your business strategy, and embody it in your brand, products, services, and customer experience.
STRATEGIC GROWTH
This offer is for later stage startups and established companies to develop and launch crucial new product lines or stand-alone businesses.
EMERGING TECHNOLOGIES
You would like to use a new or emerging technology to develop your business, but need prototypes to better understand the opportunity that this technology presents.
MARKET FIT
You have a concept and initial prototype, but need sharpen degree to which a product satisfies a strong market demand - the product/market fit.



Re.Define Lab, Cape Town